DEI 2012 Product Sponsorship Program

Contact: Mike Zenone
        Design Engineering, Inc
        (800) 264-9472
        (440) 930-7940
        mikez [at] designengineering [dot] com

Design Engineering Inc. (DEI) Announces: 2012 Product Sponsorship Program

DEI releases details of its 2012 product sponsorship program

2012 DEI Product Sponsorship and Discount ProgramAVON LAKE, OHIO (January 26, 2012) – Design Engineering, Inc. (DEI) the leader in thermal tuning products is announcing a continuation of the company’s  generous product sponsorship program for 2012 that will include all six of the company’s performance brands: Ny-Trex, CryO2, DEI, Boom Mat, Radiator Relief and Spa Turbo USA.

DEI’s generous 2012 product sponsorship program offers racers and project builders the opportunity to acquire any DEI branded product in exchange for product exposure at race and show events.  This program is designed to provide racers and builders the opportunity to acquire DEI products free of charge or at a major cost discount in exchange for media coverage.

The sponsorship program is applicable to any product for domestic or import automotive vehicles (gas or diesel), kart, personal watercraft or boat. There is no limitation based on the race series or class, show vehicle category, or the number of products or the product mix that is requested.

While the product sponsorship program is open to all racers, regardless of level of ability, DEI will judge each proposal based on its merits and requests the following information:  driver/owner information, vehicle information inclusive of photos, sponsorship list, show schedule, past show events, list of projected media coverage and past media coverage, a description of your commitment and how you plan to promote DEI products and brand(s), location(s) of supplied branded logos, and the potential to provide video, releases or other media material via the approved sponsorship.

To learn more about DEI’s 2011 product sponsorship program, or to inquire about more information about DEI’s participation in diesel motorsports sponsorship,  visit, or e-mail: MikeZ [at] DesignEngineering [dot] com.

About Design Engineering, Inc. (DEI)
Design Engineering, Inc. (DEI), founded in 1995 by the late Dale Markley and based in Cleveland (Avon Lake), Ohio, is the leading aftermarket supplier of thermal tuning, heat, sound control products and Ny-Trex nitrous systems and components sold to the motorsports, automotive, motor cycle, powersports and marine enthusiast markets. DEI offers the most effective means to improve an engine’s cooling efficiency, and with it, enhance performance.  For more information on DEI thermal tuning products and the SEMA award winning CryO2™cryogenic intake system and components, please call us at 800-264-9472 or e-mail:  sales [at] designengineering [dot] com, or you can visit us at

Download a hi-res version of the DEI Logo